Visit Sweden

Planning a holiday to Sweden? Explore Sweden and its destinations. From fields and rolling hills in the south, to the archipelagos in west Sweden. Experience the history and culture in the capital of Stockholm or travel north to look for the northern lights in Swedish Lapland.

Visit Sweden is a communications company promoting Sweden as a destination and as a brand. Our vision is to create a desire for Sweden, to encourage more foreign travellers to travel there.



Director: Gabriel Dorch
Tel: +44 (0)7970 670 098

Travel Trade : John Bridge
Phone: : 07494487696
Email: :


5 Upper Montagu Street
United Kingdom
T: 07494487696


Visit Sweden

Information for travellers in regards to COVID-19

Travelling restrictions for Sweden

There is a temporary entry ban in place for non-essential travels to the EU via Sweden until 31 August, but travel from another EU country, a country part of the EEA, UK and Switzerland to Sweden is possible.

For more information, please visit:

Visiting Sweden during the covid-19 pandemic (

FAQ page of the Swedish Government

Sweden currently has no quarantine obligation for travelers. For more information about preventive measures recommended in Sweden, please visit the FAQ page of Public Health Agency of Sweden.

Life in Sweden

In general, the Swedish society has not been closed down to the same extent as many other countries. This involves for example the following:

  • Restaurants, bars and cafés are still permitted to operate, if adhering to new legislation (offering table service, adjusted seating, take-away, etc.).
  • Many shops and stores are open but may have limited opening hours.
  • Most museums and theatres are closed but open-air alternatives may be open (check opening hours before visiting).
  • Public transport is in operation, but may be limited. Please check regional services for details and follow the guidelines on domestic travel and public transport.
  • National parks are open. For more information, please visit the Swedish National Parks website.


Still, physical distancing applies and all businesses in Sweden must take precaution to reduce the risk of spreading covid-19. Read more about what physical distancing means and what measures to take at the covid-19 page of Public Health Agency of Sweden.